News
iHollywood Forum Green Event
Tuesday, December 04, 2007
C2C Holdings, Inc. Displays ReProduct™ Reusable Greeting Cards
and Marketing Materials at iHollywood Forum Green Event December 11-12
Reusable Holiday Cards Come with Return Envelope for Recycling Manhattan Beach, CA, November 29, 2007 – C2C Holdings, Inc. (www.reproduct.net), a leader in the field of renewable product design and sustainable resources, will display its first “green” holiday idea that eliminates waste and enhances conservation at the iHollywood Forum ‘Hollywood Goes Green’ Event (http://hollywoodgoesgreen.com) at the Hollywood Roosevelt Hotel December 11-12, featuring visionary keynote speaker, Ed Begley Jr.
Beginning with the company’s ReProduct™ greeting card, which can include invitations, announcements and other stationery items, consumers and businesses now have an innovative and environmentally sound way to efficiently reuse materials. Taking aim at a $7.5 billion market, the ReProduct™ patent-pending greeting card is sent in a two-way OPP envelope. Once the recipient finishes enjoying the card, he simply places it in the postage paid return portion of the envelope and sends it to Shaw Industries, where 100% of the card is ReProducted into new carpet tiles.
Over the last twelve months, a growing number of top-tier organizations have produced holiday/corporate cards (and even annual reports) using the ReProduct™ method. Cards are also sold on the company’s website and through a direct sales force to corporations, non-profits, and elected officials, among others. Other product development initiatives in the pipeline are also focused on areas where the ReProduct ™ method offers both financially and environmentally superior alternatives to traditional materials and processes.
“This year, as people exchange holiday greetings and purchase decorative paper goods, there is a real opportunity to respect the majesty of the environment without unnecessary cost or waste. Our cradle-to-cradle design philosophy, symbolized by our ReProduct™ greeting card, achieves a powerful goal: beauty without inefficiency. Each product even includes an integrated postage paid method to return the item to its next user. Our partner then uses 100% of the material to create a new product or product component,” says Rich Sootkoos, CEO of C2C Holdings. “This patent-pending program is the first of its kind to truly expand the life cycle of specific brands. Our corporate sponsors recognize this trend, which enables them to produce better and ‘greener’ merchandise.”
A Green Revolution: Greeting Card Abundance
Each year, people send 1.9 billion Christmas and holiday cards to friends and loved ones, the largest card-sending occasion, followed by Valentine’s Day with 192 million greeting cards in circulation. “These numbers are huge and necessitate greater respect for the environment and renewable materials. We need to eliminate waste, which is a serious problem in the paper industry, without compromising quality. Our innovative processes accomplish that goal,” states Karyn Pless, Chief Marketing Officer of C2C Holdings.
For more information, please visit: www.reproduct.net or contact us at info@rerproduct.net. For sales and partnership opportunities contact: partners@reproduct.net. For marketing / PR questions contact: marketing@reproduct.net.
About C2C Holdings, Inc.
Based in Manhattan Beach, California, C2C Holdings, Inc. was founded by entrepreneur and philanthropist Bernard J. David. The company uses a licensing model to make its methods available to industrial and consumer-facing businesses. Its first initiative, among many in the pipeline, is focused on the written substrate category, where the company is bringing to market, with a number of partners, greeting cards and other stationery items printed on polymer based materials that can efficiently be reused in other products.
About iHollywood Forum, Inc.™
Founded in 2000, Los Angeles-based iHollywood Forum, Inc. produces roundtables and business summits about Hollywood, business and technology. The summits attract a diverse mix of Hollywood and technology executives, entrepreneurs, technology executives, attorneys and others to learn and make deals in an intimate environment. Sessions are moderated by top journalists and analysts. View the website at http://www.ihollywoodforum.com/.
This is the first conference dedicated to how Hollywood professionals, both above and below the line, can take a leadership role in implementing environmental strategies. We address practical steps for implementing environmentally sensitive practices in both day to day business operations, reducing reliance on nonrenewable energy sources, and in delivering persuasive environmental messages in film, TV, cable and music to influence consumer awareness. A portion of the proceeds, which includes a silent auction, will be donated to several environmental charities.